AMERICAN HEART ASSOCIATION AND NATIONAL FOOTBALL LEAGUE EXPAND BACK TO SPORTS PROGRAM

The American Heart Association (AHA) and the National Football League (NFL) have teamed up to launch a program that is designed to help promote physical activity and safe sport participation among youth.

The program, titled Back to Sports, is geared towards the parents and caregivers of upper elementary, middle and high school aged students who actively participate in sports or are considering it as an extra-curricular activity. Through an additional grant program that has been established, Back to Sports will engage with athletic trainers who will serve as expert facilitators to deliver sports safety information in up to 100 communities across the country this year.

The goal of Back to Sports is to increase awareness of the benefits of sports participation as a positive way for children to achieve the recommended 60 minutes or more of daily physical activity, while addressing key safety concerns including concussion awareness, heat and hydration, cardiac arrest and proper response and the prevention of pediatric overuse injuries. The program provides credible, easy-to-understand information and ongoing resources and education for parents and caregivers, teachers, coaches, youth sports leagues and others, which also includes information about nutrition and healthy snacks.

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