NFL RECOGNIZES VETERANS DAY AND HONORS MILITARY WITH “SALUTE TO SERVICE” CAMPAIGN

NFL to Make Financial Donation for Each Point Scored

During Salute to Service Games

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The National Football League and the NFL Players Association continue their long history of honoring veterans and active duty members of the military with the annual Salute to Service campaign. For every point scored during the NFL’s 32 designated Salute to Service games, the league will donate $100 to each of its three core, military non-profit partners – the Pat Tillman Foundation, USO, and Wounded Warrior Project® – for a total of $300 per point.

Since the campaign’s inception in 2011, the NFL has donated more than $2.35 million to its three military non-profit partners. Below are examples of how partners use the funds raised through the campaign:

  • The Pat Tillman Foundation provides scholarships for service members, veterans and their spouses as part of the Tillman Military Scholars program.
  • The building of the NFL Sports Lounge at the USO Warrior and Family Center at Walter Reed National Military Medical Center in Bethesda, Md.
  • Wounded Warrior Project hosts Physical Health and Wellness Expos for injured veterans around the country.

Throughout November, teams will designate one home game to honor the military. During these games, including tonight’s Thursday Night Football Browns-Bengals game on NFL Network, teams will display a number of Salute to Service-branded elements throughout their stadiums. The games will feature:

  • Players wearing helmet decals honoring military branches including Army, Marines, Navy, Air Force, Coast Guard and National Guard, as well as the NFL Salute to Service ribbon
  • Camouflage ribbon footballs
  • Camouflage goal post wraps and pylons with camouflage ribbon decals
  • Wall banners and the words NFL Salute to Service written in the back of the end zone
  • Camouflage equipment for players including quarterback towels, Nike and Under Armour gloves, captain’s patches, camouflage Gatorade towels, New Era caps and knits, and Nike KO Hoodies
  • Camouflage sideline hats for coaches and sideline personnel and camouflage ribbon pins for coaches and team executives
  • Salute to Service coins for the coin toss

Game-worn Salute to Service merchandise and footballs will be auctioned at NFL Auction. Special camouflage merchandise, including New Era hats, a Nike KO Hoodie and select players’ Salute to Service jerseys, will be available at NFLShop.com and in select stadium retail stores, with 100 percent of the NFL’s proceeds donated to the league’s three core military nonprofit partners. The NFL does not profit from the sale or auction of Salute to Service merchandise. For more information, visit nfl.com/salute.

The NFL and USAA, the NFL’s Official Military Appreciation Sponsor, are continuing their annual Salute to Service Award, which recognizes NFL players, coaches, owners, front office staff and alumni who demonstrate an exemplary commitment to honoring and supporting the military community. Baltimore Ravens Head Coach JOHN HARBAUGH was the 2013 award winner. Harbaugh will serve on the award panel and vote for this year’s winner. This year’s Salute to Service Award nominees will be announced later this month.

Fans everywhere can join USAA in honoring military on Veterans’ Day by visiting SaluteToService.com to offer a “social salute.” SaluteToService.com is USAA’s military appreciation home throughout the NFL season and includes digital content featuring NFL players, coaches and legends – including Roger Staubach, Robert Griffin III, Charles Tillman and Ron Rivera, all of whom have a direct military connection.

In support of the Salute to Service campaign, Bose will donate 600 pairs of headphones to the NFL’s nonprofit partners, Pat Tillman Foundation, USO and Wounded Warrior Project. Campbell’s Chunky Soup is participating in the NFL’s Salute to Service program by introducing a limited-edition Chunky soup can exclusively at Walmart retail locations nationwide. The can was designed to recognize the country’s military personnel and their families. Additionally, through their involvement in Salute to Service, Campbell Soup Company will be making to donation of $150,000 to the campaign by giving $50,000 each to the NFL’s three nonprofit partners.

In 2010, the NFL and Pat Tillman Foundation established the NFL-Tillman Military Scholar award to annually honor an individual who exemplifies Tillman’s legacy of service. The scholarship is part of the Tillman Military Scholars program established by the Pat Tillman Foundation to support educational opportunities for military veterans and their spouses who are committed to a life of service in and out of uniform. As a result, in part of fundraising from the Salute to Service campaign, the Pat Tillman Foundation will fund up to 60 scholarships annually for Tillman Military Scholars to pursue degree programs of their choice in medicine, law, business, technology, education or the arts.

Capt. Michael Christman (USMC) of Berkeley, Calif. has been selected as the 2014 NFL-Tillman Military Scholar. Christman will be recognized at the San Francisco 49ers Salute to Service game on Nov 23. Christman is pursuing an MBA at the University of California, Berkeley.

The NFL’s tradition of supporting America’s armed services, including a partnership of more than 45 years with the USO for overseas visits to troops and trips to military hospitals nationwide. The USO will use funds raised from Salute to Service to support Operation Enduring Care, the USO’s campaign to support injured troops, their families and caregivers throughout the rehabilitation process. The centerpieces of Operation Enduring Care are two new USO Warrior and Family Care Centers at Fort Belvoir in Virginia and at the Walter Reed National Military Medical Center in Maryland. Funding from Salute to Service also will be directed toward the construction and programming of the NFL Sports Lounge at the new USO Warrior and Family Care Center in Bethesda, Md.

The NFL continues to offer its NFL Game Pass service free of charge at USO Centers for military members stationed in Afghanistan, Australia, Germany, Italy, Japan, Jordan, Korea and Kuwait. At the USO facility in each of these locations, service members can watch any NFL game live and online in its entirety. NFL Game Pass also is offered free of charge at US Embassies.

The NFL works closely with Wounded Warrior Project, a non-profit organization whose mission is to honor and empower Wounded Warriors. The league’s donation will help launch Physical Health and Wellness Expos throughout the country that aim to break down barriers to a healthy and active lifestyle. The overall goal of the Physical Health & Wellness program is to create independence and teach injured veterans skills they can take back to their communities. Participants in the WWP Physical Health & Wellness Expos will be encouraged to live healthier and will be given the tools to do so long after the event. WWP assists injured service members across the country.

During the nationally televised NBC Sunday Night Football game on Nov. 9, the Packers and USAA will honor service members, veterans and their families with a stadium card stunt during the National Anthem, performed by Specialist Heather Mendoza, from the 484th Army Band. At the ESPN Monday Night Football game on Nov. 10, the day before Veterans Day, 125 service members from all five branches of the military will unfurl a full-field American flag during the National Anthem at the Philadelphia Eagles game.

Additional Salute to Service moments include PRESIDENT GEORGE H.W. BUSH serving as the Houston Texans coin toss captain, country music band LONESTAR preforming during halftime at the Carolina Panthers game and PATRICK MONAHAN of the musical group Train singing the Anthem at the Tennessee Titans game.

The Cowboys vs. Jaguars International Series game in London at Wembley Stadium on Nov. 10 will honor Remembrance Day through an NFL partnership with the Royal British Legion. Uniforms from both teams will feature the Legion’s iconic Poppy logo, and a number of jerseys will be sold on NFL Auction, with 100 percent of proceeds donated to the Poppy Appeal. The money raised by the Poppy Appeal supports the Legion’s work for the Armed Forces community.

 Click for a snapshot of how teams will honor the military community during the month of November. Learn more about the NFL’s year-long commitment to the military and veterans by visiting nfl.com/salute.

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