NFL NOW: WEEK 9 CONSUMER TRENDS

New England Patriots Are Most Followed Team on NFL Now for Week 9

Saints QB Drew Brees Enters Top 10 Most Followed Players

NFL Now, the League’s next-generation video service, today released consumer trends and overall consumption for Week 9 of the NFL season (October 28 – November 3). Since launching in August, fans have visited NFL Now from over 9 million devices, ranging from computers, smartphones, tablets and connected devices.

NFL Now provides fans access to the largest digital library of NFL video anywhere accessible through apps and browsers across an array of Internet-connected devices. Offered for free with a premium tier, NFL Now allows fans to customize their own video stream of short-form videos and highlights from NFL Media and all 32 NFL clubs.

Week 9 Most Popular Videos

Video Consumption by Platform

On NFL Now subscribers can access the app from their desktop, mobile device, tablet, or connected device. In Week 9, 48 percent of the visitors used NFL Now on a mobile device while 29 percent used a desktop.

Most Followed Player

Following a 28-10 win on Thursday Night Football, Saints quarterback Drew Brees moved up seven spots to become the tenth most followed player on NFL Now for Week 9. Also moving up the most followed player list this week is Patriots tight end Rob Gronkowski who moved up five spots to join teammate Tom Brady in the top ten.

Most Followed Team

Foxborough, Massachusetts hosted the 16th matchup between Denver Broncos quarterback Peyton Manning and New England Patriots quarterback Tom Brady. The Patriots won 43-21 and moved passed the Dallas Cowboys as the most followed team for Week 9.

Most Watched Team

The New Orleans Saints second straight win didn’t only help Drew Brees, it also moved the team up two spots joining their opponent, the Carolina Panthers, in the top five most watched teams for Week 9.

NFL Now is made possible by presenting sponsors Verizon, Gillette, McDonalds and Nationwide.

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